Cross Promotions

Feb 12
2009

Do cross promotions or cross endorsements.

Find another product or service that you really like and offer to endorse it in exchange for the creator endorsing your product.

This is an effective technique because you both have a relationship with the people on your lists and they trust you – therefore the endorsement carries more weight than an ad would.

If you don’t currently have a list you can ask for endorsements simply based on the fact that the list owner will earn a commission on all sales to their list.

The key is to have them use your product first and then endorse it in their own words